Finserv Accelerator

What’s included in the Finserv Accelerator?

Break through the open “9am to 5pm” stigma with our modular plug-in-and-play Financial Accelerator. Simply choose to have all of the modules or just a few:

Journeys

Journeys gives financial marketers the ability to create comprehensive marketing programs that span segments and channels and drive positive results at every customer touchpoint.

Developed to maximise the benefits of Salesforce Marketing Cloud, Journeys can help marketers develop their programs from basic automation to true multichannel marketing that puts the customer first.

Loyalty

Our loyalty platform is an all-in-one loyalty marketing tool designed to maximise customer retention and drive advocacy using mobile, social, online and data technologies. The platform provides financial marketers with an array of mechanics for conducting any loyalty. Marketers can capture rich data and track, analyze and report on loyalty marketing via dashboards, microsites and a data warehouse.

Data Management

Lifecycle Digital takes information security seriously. As data is at the heart of what we do, the integrity and security of that data is paramount to our brand and the brands of the clients we represent daily.

Our data solution leverages the most innovative data analytics technology to transform disparate data into clean, manageable and actionable data safely and securely. Marketers benefit from fast, secure analysis and management processes that maximise data-driven marketing campaigns with total data visibility.

Reporting

Consolidating customer data from multiple channels is the first step. However, to succeed in the industry, banks must then monitor and analyse this data in a way that is easily accessible, timely and cost-efficient. We offer a suite of comprehensive reporting solutions which can be implemented as an integrated solution or as required.

Predictive Intelligence

Predictive analytics has been primarily used in banking for fraud and risk, but 2017 is time for financial marketers to adopt the trend too. Predictive intelligence fuels a smarter view of the customer. By combining historical consumer data with statistical algorithms and machine learning techniques, marketers can identify the likelihood of future outcomes.

More and more marketers in the finance industry are turning to predictive analytics to increase their bottom line and competitive advantage.

How does it all work together?

Banking in 2017 is all about the customer relationship, building this relationship means having great customer experiences at every touch point.

At Lifecycle Digital, we put customers first. We can tailor our modular Finserv Accelerator to your individual needs and desired marketing outcomes.

Our team are here to help, simply fill out the form and we’ll be in touch.

CLIENT STORY

We helped the Commonwealth Bank streamline and simplify their EDM process.

Frequently Asked Questions

It’s a marketing solution that provides all the marketing tools financial companies need to put their customers first. The solution is modular so it can be tailored to each of our client’s individual needs and their desired marketing outcomes. Financial marketers are using our Finserv Accelerator to build personalised customer experiences across all channels.

Whether you are a part of a wealth management firm, an insurance company, or a bank, our Finserv Accelerator can help your team deliver personalised marketing communications at any touch point. Using our modular plug-in-and-play solution you can create a custom marketing solution that suits your business. Choose whether your business would benefit most from our data module, innovative loyalty solution, our predictive intelligence, customer journeys, or the entire package.

The Lifecycle Digital Finserv Accelerator is popular with marketers who are responsible for improving the customer experience across the brand. Our primary customers are C-level executives, but it can be anyone responsible for growing the business through digital channels.

Our most popular solution includes everything you need for end-to-end, retail marketing, but as it’s a modular plug-in-and-play solution it can be customised for each business.

Pricing varies based on each customer’s individual needs. Due to the modular nature of the product Lifecycle Digital will work with you to tailor a package that meets your marketing requirements and price considerations. If you are interested in getting a price contact us today.

We have offices in Australia and Singapore and work across the entire APAC region. We currently service companies across Australia, Singapore, Thailand, Korea, Philippines, Malaysia and Indonesia.

Yes absolutely! We can work with already existing Salesforce Marketing Cloud accounts or implement one for you.